The Swipe
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USA Bobsled & Skeleton Partners with Native
LAKE PLACID, NY – January 5, 2026 USA Bobsled/Skeleton is excited to welcome Native to the USA Bobsled/Skeleton family of partners. Native is a sub-brand of Procter & Gamble (P&G),...
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Native Launches Feature Length Microsoap "The Golden Pear Affair"
LOS ANGELES, US – February 12, 2026 Native, a clean beauty and personal care brand, P&G Studios, a division of Procter & Gamble, and Dentsu Entertainment, a division of Dentsu,...
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What are Naturally-Derived Ceramides? Why are they Important for Sensitive Skin?
Skin Barrier Support The skin barrier, or stratum corneum, is the body’s outermost layer of skin. The skin barrier serves both as the first line of defense, shielding against irritants, pollution, bacteria, and allergens and as the...
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What Steps does Native Take to Evaluate their Products and Ingredients?
General Product Safety Testing Native’s Safety team works to ensure our ingredients, products, and packages are safe, compliant, and in-line with our sustainability vision. Consumer product safety starts with the ingredients. Before we market a new...
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Who are the Allergists, Biologists, and Dermatologists behind Native's Sensitive Series?
Meet the Co-Creators The Native Sensitive Series was inspired by our ambition to make beauty and personal care accessible and enjoyable for everyone, especially those with sensitive skin and scalp. We know...
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What are Hypoallergenic Fragrances? Why are they Suitable for Sensitive Skin?
Fragrance For Sensitive Skin In the world of sensitive skin and scalp, fragrance has long been avoided due to fear of irritation and reaction. As a brand, we have an immense focus on delivering craveable fragrances to our consumers, notably through seasonal...
